Hello readers,
Recently, I came across the article “Competing in the Age of AI” from the Harvard Business Review, which is worth discussing.
The article addresses the impact of Artificial Intelligence on operations, strategies, and competition. To begin with, it demystifies the idea that AI used for the exponential growth of tech companies is always highly sophisticated. Often, it’s simply a computer system performing tasks traditionally done by people.
AI-driven processes enable faster scaling compared to traditional methods. They offer broader scope by combining data from various sources and provide learning by delivering insights that help understand your consumer better and deliver value. This highlights the importance of analytics.
But a word of caution: uncontrolled algorithms can lead to bias and misinformation.
Therefore, companies that connect businesses, possess data, and extract valuable insights for consumers will have the upper hand.
When thinking about innovation, your company should focus on using AI as a tool to compete and position itself effectively.
Wishing you a great week!
Augusto Aielo
