Innovation has become an almost daily necessity in our lives, as we constantly seek new experiences, whether it’s choosing a restaurant, watching a series, or picking a travel destination. In short, we’re always looking for something new!
In the corporate world, this need is no different, as clients also look for ways to offer new products and services to their audiences. However, within companies, innovating isn’t as simple as in our personal lives. In day-to-day life, if we want to try a new restaurant, we explore options, make a choice, and that’s it. In a corporation, there are processes, policies, and hierarchical structures that often keep each person “inside a box,” focused solely on executing pre-defined tasks. This makes doing something different much harder.
To be an intrapreneur, or a corporate entrepreneur, the first question you need to answer is: why? Why do I want to be an intrapreneur? What motivates me to want to do things differently? What tools and skills do I have to contribute to improving my area, processes, and activities?
The second question is: what is the environment I’m in? Is there space and flexibility where I work to do things differently? And if there isn’t, what are the possible paths to create that space? How can I build something new? By gaining clarity on these two initial points, the intrapreneurial journey begins.